EYES WIDE OPEN: How to Make Smart Decisions in a Confusing World - Softcover

"With 10 sensible steps to take, Noreena Hertz charts a sound decision-making route for us through a world in hyper-drive. I'd recommend a prudent first step-get this book."--Robert B. Cialdini, author of Influence

"[I]mpressively incisive....Readers interested in more information are well advised to peruse the author's detailed end notes. Properly applied, her straightforward suggestions will alert readers to logical and perceptive blinders, allowing them to make better decisions."--Publishers Weekly

"Witty, well-researched and practical, Hertz's EYES WIDE OPEN is an invaluable guide for anyone facing tough decisions in today's complex world."--Dominic Barton, Global Managing Director, McKinsey & Company

"The hieroglyphics that are our modern world just got a great translator, for in herfascinating new book, Noreena Hertz has given us a kind of Rosetta stone thatpermits us all a new perspective on the chaos we call life."--Ken Burns, award-winning filmmaker

"Noreena Hertz brilliantly combines academic research with a pragmatic approach. At the movie studio, we often have to make very expensive decisions based on imperfect information. Eyes Wide Open will be of great help as we continueto rewire the process by which we make decisions."--Michael Lynton, CEO, Sony Corporation of America

"Hertz's Eyes Wide Open is the go-to handbook for thinking intelligently and keeping your wits about you in an increasingly complicated and digital world."--Don Tapscott, bestselling author of Wikinomics

With 10 sensible steps to take, Noreena Hertz charts a sound decision-making route for us through a world in hyper-drive. I d recommend a prudent first step-get this book. --Robert B. Cialdini, author of Influence"

[I]mpressively incisive....Readers interested in more information are well advised to peruse the author s detailed end notes. Properly applied, her straightforward suggestions will alert readers to logical and perceptive blinders, allowing them to make better decisions. --Publishers Weekly"

Witty, well-researched and practical, Hertz s EYES WIDE OPEN is an invaluable guide for anyone facing tough decisions in today s complex world. --Dominic Barton, Global Managing Director, McKinsey & Company"

The hieroglyphics that are our modern world just got a great translator, for in herfascinating new book, Noreena Hertz has given us a kind of Rosetta stone thatpermits us all a new perspective on the chaos we call life. --Ken Burns, award-winning filmmaker"